{
  "schema": 1,
  "clinic": "Swinnow Dental",
  "service": "SureSmile clear aligners",
  "status": "Unsolicited, unapproved MATRAFOX concept. Ads not launched. No clinic endorsement.",
  "checked": "2026-10-17",
  "brand": {
    "cyan": "#1AA0CE",
    "navy": "#002A4F",
    "white": "#FFFFFF",
    "font": "Poppins, openly licensed OFL",
    "logo": "Authentic supplied Wix 272x126 lockup, unchanged proportions."
  },
  "imagery": "Original built-in imagegen artwork. Fictional adult model; no actual patients, clinicians, clinic, device or outcomes.",
  "claims": {
    "plan": "A digital simulation is a proposed plan, not a guaranteed outcome.",
    "routine": "Wear 20–22 hours daily, as directed.",
    "reviewAppointments": "Typically every four to eight weeks.",
    "consultation": "Request only. No free clinical offer implied."
  },
  "proof": "No rating or testimonial reused. Current Google aggregate unverified and source figures conflict.",
  "sources": [
    "https://www.swinnowdental.co.uk/clear-aligners",
    "https://www.swinnowdental.co.uk/contact-us"
  ],
  "files": [
    {
      "id": 1,
      "angle": "See the plan. Ask your questions.",
      "cta": "Explore SureSmile",
      "master": "masters/swinnow-see-the-plan.png",
      "preview": "previews/swinnow-see-the-plan.webp",
      "width": 1080,
      "height": 1350,
      "bytes": 1110932,
      "sha256": "4ce70d964c1fe3062151d0a9d6d34edb742c778032bfd9c47ad28726572f882c",
      "generation": {
        "tool": "built-in imagegen",
        "width": 1122,
        "height": 1402,
        "originalRetained": true
      },
      "overlay": "Deterministic local Poppins typography and authentic supplied clinic logo. No generated facsimile.",
      "illustration": "Illustrative planning visual. Results vary."
    },
    {
      "id": 2,
      "angle": "Clear aligners. A clear routine.",
      "cta": "Find out more",
      "master": "masters/swinnow-clear-routine.png",
      "preview": "previews/swinnow-clear-routine.webp",
      "width": 1080,
      "height": 1350,
      "bytes": 1178698,
      "sha256": "50a8a9273d2a6b0d2c1bc1d171ed6df261e71788c1abb619bb7a7d9815aa0d31",
      "generation": {
        "tool": "built-in imagegen",
        "width": 1086,
        "height": 1448,
        "originalRetained": true
      },
      "overlay": "Deterministic local Poppins typography and authentic supplied clinic logo. No generated facsimile.",
      "illustration": "Fictional adult model. Not a patient or result."
    },
    {
      "id": 3,
      "angle": "A straighter-smile journey, with local support.",
      "cta": "Request a consultation",
      "master": "masters/swinnow-local-support.png",
      "preview": "previews/swinnow-local-support.webp",
      "width": 1080,
      "height": 1350,
      "bytes": 1186159,
      "sha256": "6ff80a7ae8edd213c2f92061d67cda7b78cdc1e79ed0569dbe2dc038276bec9e",
      "generation": {
        "tool": "built-in imagegen",
        "width": 1122,
        "height": 1402,
        "originalRetained": true
      },
      "overlay": "Deterministic local Poppins typography and authentic supplied clinic logo. No generated facsimile.",
      "illustration": "Original illustration. Clinical assessment required."
    }
  ],
  "testPlan": "campaign-notes.txt",
  "promptProvenance": "Prompts and original generations retained privately with editable overlay sources."
}